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ABOUT THE TRAINOR

CEO of BIG PURPOSE BIG IMPACT, Susan Hyatt Provides ideas and tools for actively managing social responsibility, community impacts, and giving strategies. For more than 20 years, Sue has worked with domestic and international nonprofit organizations providing training and consulting on resource development and strategic partnerships with businesses.

She specializes in corporate social responsibility, business-nonprofit partnerships, nonprofit board and organization development, performance measurement, and evaluation.

She was a founder and executive director of B: CIVIC, a nonprofit that promotes and advances business philanthropy and community involvement for the betterment of Colorado communities.

She is the four-time award-winning author of Strategy for Good: Business Giving Strategies for the 21st Century.

SPEAKING AND WORKSHOPS

CORPORATE GIVING AND COMMUNITY INVESTMENT

  • Companies often don’t believe it’s possible to start something meaningful in the community with no philanthropy budget.

  • leaders are unclear about the philanthropy options beyond the checkbook that is unique, demonstrates values, and taps core business competencies.

  • How do you balance altruistic motivations and business growth to Do Good AND Do Well.”

  • Employees wish to be actively engaged in the community, but leaders are too busy to identify where to start.

Susan Hyatt’s presentations and workshops draw on more than 20 years of experience designing, brokering, and measuring the impact of business and non-profit partnerships. She shares the essential knowledge of why giving back matters, how to design a high impact community investment program, while inspiring action.

HOW YOUR AUDIENCE BENEFITS.

Susan’s speeches and workshops provide business leaders.

  • An understanding of the latest concepts, trends, and business drivers of corporate social responsibility (CSR) and community investment.

  • The core components of impactful community investment programs.

  • Community giving best practices for companies of all sizes.

  • How to get company buy-in while elevating the importance of CSR and high impact community engagement.

  • Inspiration to take action to strengthen corporate responsibility and community investments.

FOR BUSINESS AUDIENCES

DO GOOD AND DO WELL: HOW GIVING BACK CAN ACCELERATE BUSINESS GROWTH.
Giving back is not just a “nice to do” – it’s a business “need to do”. Discover how your company’s heartfelt giving and community engagement can do “double duty” to build business in four key areas.

MOBILIZE ENGAGEMENT FOR COMMUNITY IMPACT
Learn the latest trends in corporate social responsibility and business giving. elevate the buy-in from key players in your company.

BE A CHANGE AGENT THROUGH HEART SMART GIVING
You are never “too small” to make a difference! Leaders are changing the face of business giving. They’re moving beyond checkbook philanthropy to relationship-based support. Become a change agent through Heart Smart Giving.

NAVIGATING CORPORATE SOCIAL RESPONSIBILITY
What is CSR and why is it important? Learn current trends, external drivers, and internal stakeholders and the business benefits of CSR.

FOR NONPROFIT AUDIENCES

TAPPING CORPORATE RESOURCES
Learn the 5 biggest mistakes to avoid when approaching companies, How to identify high potential business prospects and craft your case for support to make your ask stand out.

THE POWER OF PARTNERSHIP
Get past thinking of businesses as donors. Develop more strategic, win/win partnerships with business that provide you access to much needed resources to continue doing your important work in the community.

MEASURING IMPACTS
Design or revisit your program’s current performance measurement and approaches to insure it get’s the high quality information you need to clearly show your program’s impact.

UNDERSTANDING CSR
Explanation and updates on the state of Corporate Social Responsibility (CSR) and the Corporate Citizen, including trends, growth, and changes that impact corporate giving and sponsorships to nonprofits.

PROGRAM EVALUATION

Does the thought of doing a program evaluation give you heartburn?

Evaluation doesn’t have to be onerous. Yes, it probably requires some extra work but, like balancing a checkbook, it is an essential activity for staying on top of what’s really going on. You don’t work as hard as you do to deliver a social or environmental program for the public good to not know how things are REALLY working and how you’re actually moving the needle. Things can look great on paper … but they are rolling out as you intend them to?

Every nonprofit or government organization running a program for the public good needs to know they are good stewards of the resources they are given – both for accountability and for expanding the pool of supporters that are fans of your work. Flying blind is never a good idea – you need information collected systematically so you can make any needed choices to improve a program and/or have solid footing to back up claims of the “good work” you do.

Do any of these sounds familiar?

It costs too much, we don’t have the money …

We don’t have time right now … we’re too busy …

We don’t really know how …

We’re a bit concerned about what we might learn …

We don’t want to look bad to our funders …

We know what we’re doing – we’ve always done the program this way and been successful …

We can help you! We’ve done this a lot so we know how to design and implement evaluations so you get the high-quality information you need for making decisions and promoting your work. And … we talk like program people (not academics…) because that’s where we’ve come from. It’s not enough that we as evaluators understand what the results mean, our job is to make sure you understand your own results in plain English.

TYPES OF EVALUATION WE DO

PROCESS EVALUATION

WHAT: Studies HOW program activities are delivered including fidelity of implementation across sites or service providers. Looks at Program, management, and infrastructure together. Helps determine the capacity of an organization to deliver on its promised outcomes. Process evaluation helps stakeholders see how a program outcome or impact was achieved.

WHEN: Program improvement; fidelity of service model implementation especially across multiple sites.

IMPACT EVALUATION

WHAT: Assessment of changes that can be attributed to a particular intervention or program model. Seeks to answer cause-and-effect questions and demonstrate the changes are due to the program not outsied factors by using a comparison or control group.

WHEN: Decisions on whether to expand, modify, or eliminate a particular program, funder accountability.

EVALUATION SERVICE WE OFFER

There are many ways we can be of assistance, depending on your specific evaluation needs.

We can do the “full meal deal” work with you to do everything soup to nuts for the evaluation – plan the evaluation, develop all the data collection tools and processes, collect and analyze data, and write a report with recommendations.

We also provide “a la carte” services so you can just get the specific support you need – if you are doing an internal evaluation, only want help with pieces of the evaluation process, or want to coach as you work with other evaluators.

Or, we also have a lot of experience providing evaluation training for nonprofit and government agency staff – both in person and via webinar.

Contact Susan Hyatt Today to discuss your specific evaluation needs and/or request a proposal from us.

BOOK SUE

To book sue for speaking engagement or to provide a workshop, please call 720-593-0808 or send us email at info@bigpurposebigimpact.com
David Hessekiel
President
CauseMarketing Forum Inc

Susan Hyatt shares tons of insights, case studies, and practical advice sure to inspire companies to do well by doing good.

Wendy Spencer
CEO
Corporation for National and Community Service

Business leaders who implement what they learn from Susan will not only help their Community but grow their Company from the benefits of becoming more altruistic.

Kim Frawley
Director
Corporate Responsibility Pfizer Inc.

Susan’s real world examples and practical seven step plan for strategic business giving help leaders reap new dividends for their company and society.

Anna Cunningham
Manager – Global Responsibility
Starbucks Coffee Company

Susan Hyatt’s ideas for community investment create positive impact for both business and neighborhoods.